6 Rules to Create an Impactful Website Design

Creating a unique website design is not an easy task. It requires special skills of web designers. Web designers start developing a website on the basis of certain goals. If the goal of a website is to provide information to its target audience; then they should add relevant information to a web page or if the goal is to develop online sales only; then they should add related advertisements to interact their potential customers to a site. Web designer follow some specific rules to give their website a better look. They are as follow:

Symmetry: Symmetry in a web page prevents user’s eye to roll here or there. The web page must contain things aligned up properly. Balanced layout in a web design gives web page a creative outlook.

Colors Ambiance: Colors can bring new life to a web page design. Using colors, web designers set desired mood, make a statement or grab the attention of their target audience. There are different meanings of colors in various cultures like gold color represents prestige, white color represents purity and green color represents natural elements; therefore colors are crucial for web designers to create an open environment.

Graphic Design: The web page must contain appropriate graphic design for its website so that user can interact desirably with it. It should be simple for the target audience to make out some meaning out of the graphic design.


Unique Typography: Typography is very crucial to a web page design. Vibrant mixture of imagery, font size, typefaces and colors set up a harmonious typography.

Negative Space: White space helps the text to speak louder to its target audience. It makes web page text readable and simple for its target audience.

Contrast: Any website must be designed in contrast to its features. Web page colors should reflect the page layout, cells padding, grids, images or other relevant features.

Let’s Define the Terms Associated with Logo Designing

Logo: A distinctive symbol of a company, object, publication, person, service or idea.

Mark: A recognizable symbol used to indicate ownership or origin of goods.

Trademark: A name or symbol used to show that a product is made by a particular company legally registered.

Word mark: A word mark uses the company name with proprietary letter forms.

Symbol: The symbol is the iconic portion of a logo. At times, the logo mark can exist without the word mark.

Monogram: A design of one or more letters, usually initials of a name, used to identify a company, publication, person or idea.