Pioneer in online retailing business, Amazon.com was founded as an online book store in 1994 by Jeff Bezos. Today, Amazon has become the largest online retail store selling everything from baby products to furniture, electronics to clothing etc.
The logo of the Amazon.com is powerful yet simple. It is designed in a manner that it shows an overall philosophy of a business in very simple way. The yellow arrow that points out from “a” to “z” defines that the company has every thing from A to Z for its customers. Meanwhile, the yellow arrow makes a subtle smile which denotes to the customer satisfaction and smile on his face.
Saturday, December 19, 2009
Thursday, December 10, 2009
EDGAR MUELLER: The Greatest Artist of Contemporary Times
Edgar Mueller, undoubtedly the greatest artist of modern times, has been famous for his street art paintings. At the age of 25, Mueller devoted himself completely to the street painting. He paints over large areas of urban public life and gives them a new appearance, thereby challenging the perceptions of passers-by.
Edgar Mueller Projects History:
3D Pavement art
Waterfall
With about 270 m² this painting is the first large sized project of Edgar Mueller. On the occasion of the Prairie Art Festival in Moose Jaw (Canada) he turned the 'River Street' into a river which ends in a huge waterfall.
Lava Burst
On the 30th anniversary (9.-10 August) of the international competition of street painters in Geldern (Germany) Edgar Mueller has painted a large sized, three-dimensional picture once more. He created a scenery appearing apocalyptic which invites the observer for proceeding in the picture.
Ice Age
Edgar Müller - a Master of 3d Pavement Art - needed 5 days to the completion of this huge picture. Together with up to five assistant he painted all day long from sun rise to set. The enormous illusion is reached by applying the anamorphic technique to a huge pavement painting. Around 250 square meter large this picture is part of Edgar's newest project. He paints over urban areas to give them a different look and thereby challenge the audience's perception.
The Cave Project
United Kingdom
Scientists have been baffled by the appearance of a mysterious cave at West India Quay (London). It is believed that a light earthquake unearthed the cave which is estimated to be over 10 million years old. Initial investigations have releaved that its lake is likely to be fed by the waters of the River Thames but cannot explain the intense glow of green lights emitting from its depths. Scientists now hope to uncover some of its secrets.
Germany
For the International Street Painting Competition in Germany (Geldern) 2009 Edgar Mueller draws the second of his Cave Paintings. ...
Slovenia
On the occasion of the Festival in Ptuj he created another 3D street painting. The Street Festival took place from 24.08.-30.08.2009. Edgar started painting on the 20th of August and completed the painting at the 24th.
Edgar Mueller Projects History:
3D Pavement art
Waterfall
With about 270 m² this painting is the first large sized project of Edgar Mueller. On the occasion of the Prairie Art Festival in Moose Jaw (Canada) he turned the 'River Street' into a river which ends in a huge waterfall.
Lava Burst
On the 30th anniversary (9.-10 August) of the international competition of street painters in Geldern (Germany) Edgar Mueller has painted a large sized, three-dimensional picture once more. He created a scenery appearing apocalyptic which invites the observer for proceeding in the picture.
Ice Age
Edgar Müller - a Master of 3d Pavement Art - needed 5 days to the completion of this huge picture. Together with up to five assistant he painted all day long from sun rise to set. The enormous illusion is reached by applying the anamorphic technique to a huge pavement painting. Around 250 square meter large this picture is part of Edgar's newest project. He paints over urban areas to give them a different look and thereby challenge the audience's perception.
The Cave Project
United Kingdom
Scientists have been baffled by the appearance of a mysterious cave at West India Quay (London). It is believed that a light earthquake unearthed the cave which is estimated to be over 10 million years old. Initial investigations have releaved that its lake is likely to be fed by the waters of the River Thames but cannot explain the intense glow of green lights emitting from its depths. Scientists now hope to uncover some of its secrets.
Germany
For the International Street Painting Competition in Germany (Geldern) 2009 Edgar Mueller draws the second of his Cave Paintings. ...
Slovenia
On the occasion of the Festival in Ptuj he created another 3D street painting. The Street Festival took place from 24.08.-30.08.2009. Edgar started painting on the 20th of August and completed the painting at the 24th.
Monday, December 7, 2009
Manhunt Game Logo: Depiction of the Violence at its Peak
The game Manhunt, by Rockstar Games, could be said as one of the most violent games in the history of video games. Same as the game, its logo design also depict the same violent nature from its overall theme.
The first part of this third-person perspective stealth action game was released in November 18, 2003 for PlayStation 2 and later on for Xbox and Windows in April 20, 2004. Due to extreme graphic violence in the game, it had been banned in several countries.
The second part, Manhunt 2, was released in October 2007 and provoked the same controversy because of the same extreme violent nature, but it was well received by the masses.
Logo of Manhunt 1:
Logo of the manhunt rightly displays the essence of the game play. Color, font and style of the logo absolutely display the horror, violence and gore. Font is in all caps and in white color, which truly tells the game lovers how the game will be before they actually play it.
Logo of Manhunt 2:
Manhunt 2, another part came with another powerful logo that describes the violent nature same as its predecessor. But this time, the overall theme has been changed which makes it more describable yet memorable. Font color has become black and gone in all lowercase, which shows the real power of the video game to the audience.
Friday, December 4, 2009
LOGO DESIGN with Related Words Used In Famous Idioms and Proverbs – Have Some Amusement with Logos and Design
Recreation and fun is a natural requirement and having fun without much effort is what everyone is looking for and logo designers are no exception. Here is yet another idea of having some carefree moments out of the hectic routines in the world of logos and design. This is cheerful effort to use logo design and related words in famous idioms and proverbs just to invoke happy moments.
Have Some Amusement with Logos and Design
EVERY LOGO IS NOT A DESIGN, EVERY DESIGN IS NOT A LOGO
WHERE THERE IS A WILL THERE IS A WAY
WHERE THERE IS WILL THERE IS A LOGO
ACTIONS SPEAK LOUDER THAN WORDS
LOGOS SPEAK LOUDER THAN WORDS
CURIOSITY KILLED THE CAT
CREATIVITY DESIGNED THE LOGO
A HARD THING ABOUT BUSINESS IS MINDING YOUR OWN
A HARD THING ABOUT LOGO IS DESIGNING YOUR OWN
ALL FINGERS ARE NOT ALIKE
ALL LOGOS ARE NOT DESIGNS
AN APPLE A DAY KEEPS THE DOCTOR AWAY
A LOGO A DAY KEEPS THE DOCTOR AWAY
ADVERSITY DOESN’T BUILD CHARACTER, IT REVEALS IT
A LOGO DESIGN DOES NOT BUILD CHARACTER, IT REVEALS IT
A FARMER LEARNS MORE FROM A BAD HARVEST THAN A GOOD ONE
A LOGO DESIGNER LEARNS MORE FROM A BAD LOGO THAN A GOOD ONE
A FRIEND IN NEED IS A FRIEND INDEED
A LOGO IN NEED IS A LOGO INDEED
ALL OF US ARE GOD’S CREATURES… JUST SOME ARE MORE CREATURE THAN OTHERS
ALL OF US ARE LOGO DESIGNERS… JUST SOME ARE MORE DESIGNERS THAN OTHERS
DON’T PUT ALL YOU EGGS IN ONE BASKET
DON’T SKETCH ALL YOUR LOGOS THROUGH ONE DESIGN
DRASTIC TIMES CALL FOR DRASTIC MEASURES
INNOVATIVE LOGOS CALL FOR INNOVATIVE DESIGNS
Thousands of people think of logos and design as their bread and butter. There are unlimited possibilities in the world of logos and design; we just need to look for them. Go on; make the effort to become one of the top logo designers ever.
End Note: The contents are the view points of the author and questions/responses are MORE than welcome.
Labels:
creative logo design,
Famous,
Funny,
Idioms and Proverbs
Thursday, November 26, 2009
The Hate Symbol of Nazism in Various Incarnations
1. Nazi Party Flag
Before Nazi party adopted this symbol, it was considered as a good luck symbol and used by various religious groups. This symbol later on called “Swastika”. Hitler made this emblem unique to his party by turning the symbol’s normal direction so that it appeared to spin clock wise. Now, this symbol has been widely used by the various neo-Nazis, racist skinhead and other white supremacist groups.
2. National Socialist Movement
The swastika symbol with the NSM incorporated in the center was adopted by National Socialist Movement led by Jeff Schoep in Minneapolis and Minnesota, which is a virulently racist and anti-Semitic neo-Nazi group. The black and red colors on the symbol have been taken from the flag of Nazi Germany, whereas the stars and stripes represent the flag of United States.
3. American Nazi Party
This Red Flag, with swastika in center, belongs to the American Nazi party led by Rocky Suhayda based in Eastpointe, Michigan. The party used to be known as the European American Education Association. The ANP claims to protect the cultural heritage of White Race, the Aryan Republic, and Western-European.
4. Nazi Swastika with Iron Cross
Without swastika, the lone Iron Cross medal originated during the Napoleonic Wars. This medal became one of the world’s most easily recognized military decorations. Later on, in 1939, Adolph Hitler renewed the medal by imposing swastika in its center. Now, this symbol is mostly used by the neo-Nazi groups as jewelry (pendants) and so on. It is also used on clothing and accessories.
5. Triskele
This symbol is also known as the “Flowering Power” and consists of three seven shaped blades joint together from their bases. This variation of swastika is called “triskele”, because of its three sided nature.
The symbol occasionally used by the Nazi regime, most notably as the symbol of a Waffen SS division composed of Belgian volunteers.
Three Sevens of triskele was popularized by white supremacists in Europe and South Africa after World War II. The Afrikaner Resistance Movement (AWB), one South African group, used it as its flag. The symbol is also used as part of the logo of the international racist skinhead group, Blood & Honour.
6. Imperial German Flag
Imperial German Flag (aka Imperial War Ensign, Reichskriegsflagge); have taken to display by some neo-Nazis in Germany as a substitute, after the swastika became banned in Germany and other European countries. It never originally had any racist or anti-Semitic meaning, but is used by some white supremacists as a stand-in for the Nazi flag. The usage of this have also be seen in the United States.
Saturday, November 21, 2009
Story of the Classic logo of The Rolling Stone Band

The logo of the band Rolling Stone is one of the most unique emblems in the history of pop art. It’s simply a three color design that can work in all sizes and can be fit anywhere. Whenever anybody sees it, feelings of difference and uniqueness come, which truly differentiate the band and its logo from others. Logo depicts the sense of wildness, freshness, sensuality and provocation, which were the traits of the Rolling Stones.
The interesting thing about this logo is that it happens to resemble Mick Jagger’s famous lips. The white reflections on the lips fit perfectly with the image of pop music. In addition, the impression of teeth in the logo depicts the aggressiveness and opposition.
Brief history of the logo and its designer:
The logo was designed by the student of Royal College of Arts London, John Pasche. The logo designer was 25 years old when he received an invitation from Stones management to design a poster for their European tour. Later on, he was asked by the Mick Jagger to design a logo for The Rolling Stones record label. Jagger showed him an image of the Hindu Goddess Kali for inspiration. Pasche was paid only £50 for logo design but after 2 years, he was paid £200 as recognition from the band to its success. The logo was afterwards reproduced on the “Sticky Fingers” inner sleeves by Andy Warhol.
The logo of the Rolling Stone was the greatest achievement along with the success of the band itself. No doubt, The Rolling Stones logo participated greatly for the popularity of the band and had become the extreme identity of the band throughout its tenure.
Saturday, November 7, 2009
The Superman Logo
The Superman logo, also known as the Superman shield is the emblem for the superhero Superman. This iconic emblem is also referred to as the “S” shield. This logo served as a template for future characters such as Batman and Spiderman. As the original super-hero he and his symbol were the foundation upon which the comics industry has been built.
Brief History
Throughout the time of Superman he has had many different logos. Each logo represents and describes things about superman. The artist that designed these logos usually designed them according to the type of surroundings and the costume that Superman wore during that time.
Representations
Initially the S-shield had one meaning S for Superman. Some people say it’s because of their creators Siegel and Joe Shuster. The symbol however not only stands for Superman, but also means saving lives, stopping crime and giving super-aid whenever it is needed
The Colors
The superman emblem consists of two colors red and yellow. The red and yellow are the colors of the red sun of Krypton, Superman’s planet. Superman’s powers are activated by the earths yellow sun and red sun of Krypton representing his relation to the planet. Throughout the years the colors have changed gradually but still resemble the ionic yellow and red
The Evolution
In the very first Superman emblem there was the letter S on a yellow shield that resembled a police badge. The shield varied over the first few years of the comics, and many times was nothing more than a triangle with an S inside of it. The symbol became an inverted yellow triangle with a red S on the inside. In the 1940’s the shield then changed into a pentagon that was black with a red S outlined in yellow. This shield has changed over the years. The S has varied in size and shape so has the pentagon. The classic logo design is the basis for all other interpretations of the logo. In the mid 1990’s when Superman’s powers and costume changed the shield changed colors and shape in accordance with the changes in the costume.
Throughout the years the Superman logo has changed because of the different actors that play Superman and the costumes that they wear. Comic artists also play a role in the changes hat contribute to the logo. The artist changes the logo to make it more appealing to the audience and also it to make the logo easier to draw. All these factors contribute to the evolution of the Superman logo. Today in spite of all the changes the logo has suffered the fundamental details remain unchanged.
To the right is a time line between 1938 and 1970 illustrating the artists and actors that were involved in the evolution of the logo.
Time Line
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